Management Biographies

Herb W. Morgan
CEO & Chief Investment Officer, Efficient Market Advisors, LLC

Herb W. Morgan is CEO and Chief Investment Officer of Efficient Market Advisors, LLC (EMA), which he founded in 2004. Considered to be one of the nation’s premier experts in the area of Exchange Traded Funds, he is the creator of the Efficient Market Advisors Managed ETF Account, a unique low cost, tax-efficient investment account that utilizes Exchange Traded Funds. (ETFs)

Prior to becoming CEO of EMA, Mr. Morgan held the post of Senior Vice President of Advisory at Linsco/Private Ledger Financial Services, Inc. Mr. Morgan was also Sr. Vice President with Dreyfus as well as Sr. Vice President with ING Funds group. (Then known as Pilgrim Funds) From 1990 to 1996 Herb held positions with J&W Seligman & Co. Herb Morgan graduated from The University of California, Santa Cruz with a Bachelor of Arts Degree in Economics. (Honors)

Mr. Morgan has been interviewed by multiple publications including Forbes Magazine, CBS Market Watch, Business Week, Investment News, Investors Business Daily and The Wall Street Journal. Mr. Morgan has also been a guest on Fox News and CNBC television. Additionally, Herb has served as an expert witness in cases involving mutual fund trustee fiduciary liability.

Herb serves as President of the Board of Administration of the San Diego City Employees Retirement System (SDCERS) where he is a member of the Investment Committee.

Mr. Morgan is involved with philanthropy in education where he served on the board of directors of The Foundation Chapter of Theta Chi Fraternity, Inc. from 2005 through June 2011. During his tenure he served as chair of the Investment Committee.

Jeffrey C. Anderson, Jr.
Sr. Vice President - National Sales Manager

In addition, to serving as National Sales Manager, Jeff is also is a member of the Investment Policy Committee. Mr. Anderson comes to EMA with 18 years of financial services experience.

Mr. Anderson most recently was President of StandSure Wealth Management an independent investment advisory firm. Prior to founding StandSure Wealth Management in 2003 Mr. Anderson worked for Smith Barney as a Financial Consultant (1996-2003) and Tullett and Tokyo Forex as an inter-bank broker (1989-1996).

Mr. Anderson holds an MBA from Pepperdine University (1993) and a BA from the University of California, Los Angeles (1989). In addition, he also holds a Professional Certificate in International Business from the Thunderbird School of Global Management (1990) and attended the graduate seminar of International Finance at London University (1989).

Glenn A. Ambach, CFA
Senior Portfolio Manager
Glenn Ambach

Wisconsin native Glenn Ambach holds a Bachelor of Arts degree in economics and political science from the University of Wisconsin-Madison. His extensive industry experience is supplemented by being a CFA Charter holder. The CFA designation is widely regarded in the global financial industry for its rigorous focus on current investment knowledge, analytical skill, and ethical standards.

Glenn was previously Trading Representative for Wells Fargo Investments, Vice President at FAC Wealth Management and portfolio manager for an advisory group within Morgan Stanley Wealth Management.

Glenn is a member of the Efficient Market Advisors, LLC Investment Policy Committee and Trade Management Oversight Committee. His role includes research, portfolio construction and trading.

Erin L. Lujan
Chief Compliance Officer - Director of Operations
Erin L. Lujan

Ms. Lujan is Chief Compliance Officer and Director of Operations for Efficient Market Advisors, LLC. She joined EMA in December 2012. Her responsibilities include management of all EMA's privacy, solicitor, and regulatory affairs. Prior to joining EMA Erin spent eight years in Private Client, Account Administration & Compliance roles with Brandes Investment Partners, LP.

Austine Crowe
Investment Policy Committee Member

Mr. Crowe joined Efficient Market Advisors, LLC in 2006 and is presently the Regional Sales Director and a member of the firm’s Investment Policy Committee.

Previously, Mr. Crowe was Executive Vice President, Chairman of the Investment Committee and lead portfolio manager at T.O. Richardson Company, Inc. Mr. Crowe was portfolio manager for TO Richardson’s Sector Rotation and Enhanced Index mutual funds. Prior to this, he was a commercial pilot with Eastern Air Lines, Inc where he served on the Air Line Pilots Association Retirement and Insurance Committee.

Mr. Crowe graduated, with merit, from the United States Naval Academy with a Bachelor of Science degree with majors in Mathematics and Aeronautical Engineering.

 

Brian L. Smith
Internal Wholesaler
Brian Smith

Brian Smith joined EMA in October 2012. His primary role is to assist financial advisors in developing new business. Brian came to EMA from Brandes Investment Partners, LP where he worked directly with the Regional Managers of the Northeast, New England and New York Metro Regions to grow the firm’s assets under management. He brings more than 10 years of experience in regional business plan development and consultative sales in the intermediary distribution of Separately Managed Accounts. (SMA’s)